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This is made possible by using advanced OCR (optical character reader) technology. Effectively, it processed business cards in the same way personal digital assistants handle electronic data and contact information. Contrary to what might appear at first thought, a business card reader is still not redundant in this age of smart phones and personal digital assistants. A business card is a faster way of providing contact details than having to narrate it out while another person manually stores it on a cell phone. It is still considered courteous to introduce oneself by means of exchanging business cards.